New campaign champion grassroots journalism

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Lechelle Earl, owner/editor

New campaign champion grassroots journalism

The Local and Independent News Association (LINA) has launched a pivotal nationwide campaign aimed at growing diverse, community focussed voices in Australia’s media landscape which is seemingly dominated by syndicated news and current 

The SE Voice has joined the campaign “Our News. Your Voice”, which calls on Australians to join LINA in actively supporting local and independent news organisations that serve a vital function in any inclusive, thriving 

It comes at a time when the nation’s media industry is confronted by a number of significant funding and resourcing challenges – a storm that LINA is helping local and independent publishers to weather.

While Australia has one of the 10 most consolidated media landscapes in the world, putting our democracy at risk, LINA is helping to diversify media

LINA is supporting local and independent newsrooms such as The SE Voice to deliver high-quality reporting on issues that communities care about.

Recent statistics from the Public Interest Journalism Initiative revealed that Australian news production has contracted by a figure of 157, which includes both outlet and newsroom closures, between December 2019 and December 2023.

This underscores the urgent need for Australians to support grassroots journalism.

LINA is leading the development of a nationwide fundraising drive to ensure the survival of local community news.

LINA’s executive director Claire Stuchbery said the effort was intended to expand their members’ revenue streams and grow their capacity to deliver public interest journalism for local communities.

As part of this year’s efforts, 34 publishers will participate in the campaign, promoting it across their digital channels.

“We have just wrapped the 2024 LINA Summit in Port Douglas, where the energy of our members in working to drive change in their communities was incredible to see,” she said.

“These publications are ‘green shoots’ emerging in a difficult transition period for media in Australia.

It’s critical that discussions around important events and issues in the public discourse are nuanced with as many different perspectives as possible.

“Independent and local media outlets produce this type of coverage for their communities.

“It’s therefore vital these media organisations are supported to be sustainable and continue to thrive as an essential, functional part of our democratic 

The public is invited to make direct donations to the 34 participating publications, with details at this link

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