Beachport Liquid Minerals has appointed a new chief executive as the pioneering liquid livestock supplements company prepares for a push into overseas markets.

The appointment of Mount Gambier’s Darryl Starick (pictured) forms part of a new direction for the Mount Gambier-based company, which has its sights set on international growth as global demand for sustainable food and fibre production peaks.

A former key account and sales manager at Boehringer Ingelheim for 14 years, Mr Starick brings to his new role more than 30 years of experience in rural sales, management and consulting.

Since 2006, Beachport Liquid Minerals has been quietly staking a unique claim in the livestock supplements industry with its range of liquid supplements made using the nutritional benefits of seagrass and kelp.

“Unlike other supplements, Beachport’s liquid concentrates do not interrupt the gut of the animal.

“We have got some unique products that do some unique things,” Mr Starick said.

“Looking after animal wellbeing is something Beachport has always been very much devoted to.

“A big part of our future is to work closely with vets and nutritionists to demonstrate the proven benefits of Beachport in helping to raise livestock to be calmer, healthier and more productive, without interrupting their natural gut processes.

“Today’s consumers want to know the food they’re buying at the supermarket is top quality.

“They also want to know that animal welfare is being considered and prioritised.

“Taking all these crucial considerations on board, we’re looking at how Beachport can be an important part of ensuring sustainability for livestock producers and their rural communities, both here within Australia and beyond.”

In coming weeks the business will release results from a trial carried out in partnership with the University of Adelaide, which demonstrates the effectiveness of its supplements in raising livestock sustainably, profitably and with animal welfare front of mind.